Scene from the film Czech Dream
Scene from the film Czech Dream
Scene from the film Czech Dream
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Czech Dream

  • Czech Republic
Audio Tracks 

It's a few minutes before 10 a.m. and there are more than 3000 people jostling in a remote car park. The crowd has gathered for the grand opening of Czech Dream, but the heavily advertised hypermarket that they were expecting is nothing but a huge film decoration. A feature film about, essentially, a product that never existed, Czech Dream documents the largest consumer hoax the Czech Republic has ever seen.

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